Videos

I’m back with a sneak peek! SBLJ: Ep 4

I’m back with a sneak peek! SBLJ: Ep 4

Social Book Launch Journey: Episode 4

**Count how many times I drank wine in my video, leave it in the comments to be entered into the sweepstakes to win a free signed copy of the book and an invite to the Book Launch Party in NYC July 2016!!**

Hey everyone! Welcome to episode 4 of our Social Book Launch Journey! In this episode, not only do I update you on our book launch progress, but I FINALLY give you a sneak peak to our Book’s plot. Read below and don’t forget to check out the links I mentioned in my video and make sure you SIGN UP FOR OUR MAILING LIST for freebies, new videos and a chance to win a signed copy of the book and invite to the Launch Party in July 2016!

Make sure to watch the video all the way to the end to see Bonus footage of some of my most funniest moments while filming episode 4!

Take On Innovation and Enjoy,

Toi
Links below!

BOOK MAILING LIST: http://eepurl.com/by3VrP

UPWORKS.COM – Site to find Freelancers and for your projects.

SECRET BOOK LAUNCH FB GROUP:
https://www.facebook.com/groups/17108…
Website: http://thetoihouse.com
Twitter: http://www.twitter.com/TheToiHouse
Instagram: ToiHouse & ToiStori
FB: http://www.twitter.com/TheToiHouse
Youtube: http://www.youtube.com/Toicollection
Pinterest: https://www.pinterest.com/toihouse/
GENRE: Literary Fiction / Contemporary Urban Fiction / African American Women’s Fiction
PLOT
A young woman’s new found independence takes her into the heart of a dangerous city in New York; a place her parents forbade her to return to. Ruby, beautiful, yet, sheltered and naive, unearths a web of deception, betrayal, love triangles and stumbles upon a family secret so deadly, she makes it her mission to prove the serious accusations against her family untrue.

A forbidden love interest emerges on her quest for truth and Ruby struggles between following her young heart, or remaining loyal to a long lost childhood friend who is the very one who recruited her help to solve a crime; a crime that would put their friendship in jeopardy.

With the help of her favorite cousin Sheila, the duo uncover hidden secrets from not only her past, but Sheila’s as well and re-sets the wheels in motion to overthrow a troubled, yet, powerful Kingpin upon her arrival.

Skinny Fox Detox Review & Social Book Launch Journey: Ep 3, Toi

Skinny Fox Detox Review & Social Book Launch Journey: Ep 3, Toi

Hey everyone! Welcome to episode 3 of our Social Book Launch Journey! In this episode, not only do I update you on our book launch progress, but I share my Skinny Fox Detox results with you! How exciting!

Check out the links below and make sure you SIGN UP FOR OUR MAILING LIST! This new reader experience has never been done before and you don’t want to miss out!

Make sure to watch the video all the way to the end to see Bonus footage of some of my most funniest moments while filming episode 3!

Take On Innovation and Enjoy,

Toi

Links below!

BOOK MAILING LIST: http://eepurl.com/by3VrP

SKINNY FOX DETOX: http://www.skinnyfoxdetox.com/

SECRET BOOK LAUNCH FB GROUP:
https://www.facebook.com/groups/17108…

YOGI TEA: https://www.yogiproducts.com/

Website: http://thetoihouse.com
Twitter: http://www.twitter.com/TheToiHouse
Instagram: ToiHouse & ToiStori
FB: http://www.twitter.com/TheToiHouse
Youtube: http://www.youtube.com/Toicollection
Pinterest: https://www.pinterest.com/toihouse/

Social Book Launch Journey: Episode 2

Social Book Launch Journey: Episode 2

Hey loves! Welcome to episode 2 of our Social Book Launch Journey! In this episode, I talk about all of the fun and interesting things that happened this week for our book launch!

I share a few links with you guys in hopes that they will help you with your own projects, giving you resources that may take weeks to find online!

Make sure to watch the video all the way to the end to see some of my most funniest moments while filming episode 2!

Take On Innovation and Enjoy,

Toi
Links below!

BOOK MAILING LIST: http://eepurl.com/by3VrP

BUFFER.COM: https://buffer.com/ Social Media Platform to manage your multiple social media accounts

SECRET BOOK LAUNCH FB GROUP:
https://www.facebook.com/groups/17108…

BEST TIME TO POST ON SOCIAL MEDIA:
http://www.adweek.com/socialtimes/bes…

UPWORKS.COM: https://www.upwork.com/ Freelance resources

ASANA.COM – https://app.asana.com/ Project Management Platform
Website: http://thetoihouse.com
Twitter: http://www.twitter.com/TheToiHouse
Instagram: ToiHouse & ToiStori
FB: http://www.twitter.com/TheToiHouse
Youtube: http://www.youtube.com/Toicollection
Pinterest: https://www.pinterest.com/toihouse/

Social Book Launch Journey: Episode 1

Social Book Launch Journey: Episode 1

Hey everyone! If you haven’t heard by now, I am launching my 1st book! Scary and amazing all rolled into 1. PLEASE SIGN UP FOR THE BOOK MAILING LIST BELOW…

Anyway, I have been working on my book launch since last summer– slowly but surely and now it’s time to kick things into high gear. We are on schedule for a June 2016 Book release and there is still so much to do!

The book has already been written…for 9 years to be exact but launching a book is a completely different monster in itself. I’ve researched the best ways to do this and I’m trying my hardest to accomplish these tasks as well as the unique tasks I’ve set up for myself.

I figured, there have to be other self- publishers out there, just like myself who are just as lost or maybe they’ve been there– done that. So, I wanted to document my journey in episodes, telling you what I’ve done, which tasks I’ve yet to tackle and how close we are to our book launch.

Doing this with you is me forcing myself to be held accountable by you…the viewer… the reader. And in doing so, I am pushing ahead to complete all of my tasks (which I will share with you) because I don’t want to make myself into a liar. I said I’m launching book, dangit….I’M LAUNCHING A BOOK!

If you want to be a part of this Book Launch Journey and email campaign I mention in the video, see the links below. And make sure you follow me, subscribe and comment too! I want to hear from you!

Til next time. Take On Innovation,

Toi

BOOK MAILING LIST: http://eepurl.com/by3VrP

Website: http://thetoihouse.com
Twitter: http://www.twitter.com/TheToiHouse
Instagram: ToiHouse & ToiStori
FB: http://www.twitter.com/TheToiHouse
Youtube: http://www.youtube.com/Toicollection
Pinterest: https://www.pinterest.com/toihouse/

Patti Pie! Behold the Power of Patti LaBelle!

Patti Pie! Behold the Power of
Patti LaBelle!

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(Courtesy of Patti LaBelle.)

Hey everyone, welcome back!

If you haven’t heard, there is currently a major viral, tweeting, sweet potato pie frenzy happening across the country at sold out Walmart’s over Ms. Patti LaBelle’s Sweet Potato Pie!

Last Friday, an incredibly hilarious and entertaining video review of Ms. Patti’s pie, by a very talented personality by the name of James Wright swept social media by storm. He indulged in this unknown sweet potato pie that you can only find at Walmart for $3.48 and claimed that you were going to sing like Patti LaBelle after eating it– and honey did he sing! Hilarious, yet entertaining, James belted line’s from Ms. Patti’s classics –Onnn my owwwwwn….why did it end this waaaaay….(Watch the video below and prepare for a good laugh)

The video that started it all!

The video was shared on his Facebook page over 7 Million times since last Friday and it literally sent people across the country to every Walmart they could find, only to find out:

1. It’s only sold at Super Walmart’s
2. Many of them were SOLD OUT!

Walmart needs 2 Million pounds of sweet potato’s to restock the shelves with this delicious pie! Heaven help the bakery’s night shift!

This just in – Walmart needs 2 Million pounds of sweet potato’s to restock the shelves with this delicious pie! Heaven help the bakery’s night shift!

It was a sweet potato pie frenzy! Thousands of people (myself included) drove to Walmart, called Walmart– GPSed the closest Super Walmart! I live by at least 5 so I was positive that I could find some… boy was I wrong!

I jumped on the bandwagon and documented my whole experience searching at least 6 WALMART’S before finally finding some in Secaucus, NJ 40 min away from my house! I actually called and asked for them to put 4 pies to the side for me– the girl in the bakery said they were going fast, someone just left with 20 boxes. Her name was Joyce. Praise be to Joyce! She had those 4 boxes waiting for me. The last 4 in the store.

Yes, I did my own video review of the Sweet Potato Pie because I needed to share every last experience with you all! I documented my entire journey and it…is… hilarious!

And yes, I did my own video review of the Sweet Potato Pie because I needed to share every last experience with you all!

I documented my entire journey and it…is… hilarious!

Check them out here.

How exciting and ridiculous is this entire Patti Pie ordeal? Let’s just say in 2 days, my 1st video of me searching for the pie had over 12K views and my 3rd video reviewing the pie has over 10K…. the day I uploaded it!

Comments from my viewers noted that the pies are sold out in, Cincinnati, New Jersey, Maryland, Los Angeles, New York, Tennessee and many more! According to Yahoo Food, a representative from Walmart said, “For 72 hours, we were selling one per second.” (For a bit of context, Walmart might sell two pumpkin pies every second in the month of November. But still, $1 million in sweet potato pie sales is a lot of pie.)….

In my Opinion: No But’s!!!…You sold 1 pie every second in a weekend–not a month– keep it real. The only reason why you didn’t sell anymore is because you ran out!

(continue yahoo)…Walmart was caught off-guard by the frenzy, Ales said.

“Friday morning, the team was working with the [sweet potato pie] supplier to see how we can keep up with the demand,” Ales said. “The supplier… was having a hard time finding [enough] sweet potatoes. So we walked down the hall to the produce department [and said,] ‘We need about 2 million pounds of California sweet potatoes!’ So that’s what we’ve been working through.”

Ales added that Walmart is working hard to replenish stocks at sold-out locations. “We’re really sorry about that,” he said. “We’re looking at where stores are out and how we can quickly move pies to that area.”

(My “Power of Patti” videos explains how companies market Pumpkin pie around the holiday’s to a general demographic instead of tapping into the African American market who were born and raised on Sweet Potato Pie. The only boxed pie that sells Sweet Potato pie in most supermarkets is Mrs. Smiths… and that’s if you can find it.)

Take a look at the videos below and enjoy! Don’t forget to share!

My Patti Pie Journey!

FINDING Patti LaBelle Sweet Potato Pie – Walmart Pt1
Mission Impossible: Watch how we search high and low on this hilarious journey for Patti LaBelle’s Sweet Potato Pie!

REVIEW Patti LaBelle Sweet Potato Pie -Walmart Pt 3
Mission COMPLETED: We finally got our hands on Ms. Patti LaBelle’s Sweet Potato Pie!  have some concerns people! Watch to see if it was worth the trouble! HINT: YOU HAVE TO HEAT IT UP for a better experience!

Why is Everyone Going out to Get Patti Pies?

If you want to know why everyone is flocking to get these pies, I break it down for you in the video’s below where I talk about the power of demand vs. supply, the power of word of mouth marketing, the power of the black dollar and most importantly the Power of Patti. When the holiday’s come, companies market towards a general demographic who they assume LOVE pumpkin pie. But, in the African American community, you couldn’t be any more off base. We love SWEET POTATO PIE honey! Here’s why…

Patti Pie’s – The Power of Patti (Is it that serious?) Pt 1
Many of you have watched my #PattiPie videos (Thank you, You guys rock!) and left me a bunch of question’s. I felt a video could answer some of them with the most important question being answered…Why are all of these people running out to get a Patti Pie?

Watch Patti Pie’s – The Power of Patti (Is it that serious?) Pt 2

References:

MARKETINGCHARTS.COM – “14% of Americans Are Black. 3% of Major Media Ad Spending is Focused on Them.” (Quotes Nielsen)
http://www.marketingcharts.com/tradit…

FORBES.COM – Word of Mouth Marketing – (Also quotes Nielsen)
http://www.forbes.com/sites/kimberlyw…

NIELSEN: http://www.nielsen.com/us/en/about-us…

SHOPRITE: List of Pies – http://www.shoprite.com/pd/category/G…

https://youtu.be/Q6pg_r2YXHs?list=PL1G1qx9lLJ0gzKTxh74IQrlRRbePo9ujZ

Monday Motivation – Hitting the Pavement

10 min Scope Passion vs Work life Hitting the Pavement!

Quick #Periscope video for #MondayMotivation. Have you been putting off something you’ve been wanting to pursue? Why not do it today?

 

Follow me (I promise to follow back!)

Website: TheToiHouse.com
Twitter: TheToiHouse
FB: Facebook.com/TheToiHouse
Youtube: Youtube.com/Toicollection
Pinterest: Toihouse
Etsy Store: Etsy.com/shop/toihouse

#Monday #Motivation – Why don’t we pursue our passions?

Why don’t we pursue our passions?

Quick #Periscope video for #MondayMotivation. Why don’t we pursue our passions? Let’s stop making excuses.

Follow me (I promise to follow back!)

Website: TheToiHouse.com
Twitter: TheToiHouse
FB: Facebook.com/TheToiHouse
Youtube: Youtube.com/Toicollection
Pinterest: Toihouse
Etsy Store: Etsy.com/shop/toihouse

#MondayMotivation – Wake Up!

#MondayMotivation – Wake Up!

Quick #Periscope video for #MondayMotivation. Have you been putting off something you’ve been wanting to pursue? Why not do it today?

Follow me (I promise to follow back!)

Website: TheToiHouse.com
Twitter: TheToiHouse
FB: Facebook.com/TheToiHouse
Youtube: Youtube.com/Toicollection
Pinterest: Toihouse
Etsy Store: Etsy.com/shop/toihouse

Live Stream – August Boxy Charm – Beauty

My 1st Live Stream!! Thanks for working out the kinks with me!

 

Click here to see the video! (Skip ahead to 3:15… I had some technical difficulties)